Target Audience: Youth and Subcutures
What is a subculture? Target Audience As part of Generation Z or Gen Z (also known as iGeneration) is the generation directly after the Millennials . Most of Generation Z have been using the Internet from a young age, and they are generally more comfortable with technology and with interacting on social media. Our generation is the first to not know a world without the internet. Directly we would like to target young people aged between 16 and 21. This is because young people, especially around this age group, have the most disposable time and are the largest consumers of multimedia. Our generation, in this day and age, is also one of the most outspoken, opinionated group. We feel entitled to voice our opinion because of the platforms that have been created for us that support that. Because of that most of us have learnt to form opinions of...